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New York Toy Fair opens this weekend and our toy trend expert, Reyne Rice, has a sneak peek at some of the coolest toys this year!

LEGO DUPLO Batcave Challenge

Lego continues to innovate toys for younger kids. The LEGO DUPLO Batcave Challenge lets Batman fans be their favorite superheroes and drive the Batmobile and Batcycle as they look for The Joker and Poison Ivy. Create fun action scenes using these LEGO DUPLO bricks that are two times the size of a classic brick to accommodate smaller hands and help develop motor skills. Visit shop.lego.com to learn more!

LEGO Make Your Own Movie by Klutz

Klutz has new titles in their book-based activity kits including LEGO Make Your Own Movie. Bring your favorite Lego mini-figures to life with this beginner guide to stop-motion animation. Create short, funny clips on a phone or tablet using six backgrounds and thirty-six LEGO elements. Visit Klutz.com to learn more!

Sew Mini Animals

A follow up to Sew Mini Treats is Sew Mini Animals that lets you stitch and stuff an assortment of fuzzy animals from felt. These mini plushies deliver full-size fun and everything you need to make up to 14 animals is included. Add extra accessories like hats, bows, and glasses to personalize your animals. Visit Klutz.com to learn more!

My Egg Carton Animals

From the all-new Klutz Jr. line for preschoolers, My Egg Carton Animals lets kids transform specially made egg cartons into 6 barnyard animals. Fun animal facts throughout the book give an added giggle as kids paint and add googly eyes, cotton balls, and precut accessories to make their very own farm animal friends. Visit Klutz.com to learn more!

ZhuZhu Pets by Spin Master

Spin Master is reviving ZhuZhu Pets from their launch in 2009 with over 20 new Zhu’s to collect! Each little hamster has a special hidden talent to discover. With their unique personalities and unpredictable behavior, Pipsqueak, Mr. Squiggles, Num Nums and Chunk love to zoom around, dance, talk and even sing. Make sure to check these cute guys out at ZhuZhuPets.com!

Giant Volcano with T-Rex from Schleich

Kids can have hours of fun with the Giant Volcano with T-Rex from Schleich Dinosaurs play world. Press the skull to release the stalactites, set the dinosaur trap, or hit the large stone to see the fossil puzzle erupt from the side of the volcano. This playset encourages your child to explore the exciting world of dinosaurs with over 30 additional dinosaurs to collect. Click here to learn more!

Whiffer Sniffers

Following the collectability trend, Whiffer Sniffers have become the “It Toy” for kids who collect. The new Series 4 will be introduced this year including Sour Saul, and May B Minty that kids clip to their backpack or sports bag. They smell like everything from popcorn to jelly beans! Or take a chance with this mystery package to find a rare special edition character. Visit WhifferSniffers.com to learn more!

Aeromax Toys

Celebrating its 20th anniversary this year, Aeromax Toys brings imagination to life. The Get Real Gear, My 1st Career Gear Tops, and accessories lets kids pretend to be firefighters, astronauts, chefs, and more. Pretend play inspires kids to dream big and helps build self esteem in their developmental years. They are known for their quality and durability, along with an affordable price. Visit AeromaxToys.com to learn more!

Easter Toys and Games 2016

By Reyne Rice, Global Trend Hunter, Reporter/ Analyst, New York, New York Leave a Comment Mar 1

Originally posted on DailyLounge.com.

Easter is coming earlier this year (March 27th) and we’re here with some NEW ideas to fill your Easter basket!

Nintendo Selects

Nintendo JUST announced a series of 12 best-selling games called Nintendo Selects: featuring some of the Top Video Games titles for Nintendo 3DS or Wii U at only $19.99 each! Classic favorites include Super Mario: 3D World, Donkey Kong, Animal Crossing AND the famous best-seller Legends of Zelda: Ocarina of Time. The collection covers legendary titles that will appeal to everyone! Great entertainment for the whole family. Visit Nintendo Selects to learn more.

The LEGO Elves

The LEGO Elves line adds more adventures for builders ages 7 and older to explore. These highly detailed sets take children through a fantasy land full of dragons, elves and other mystical creatures. The Starlight Inn includes a turning telescope, a hidden staircase and key plus a flame element that adds to the storytelling. Children can pretend to save the baby fire dragon, Spark, and tuck him into his translucent dragon egg bed. Visit the Starlight Inn to learn more!

ABCmouse.com

Give the gift of education with ABCmouse.com Early Learning Academy for kids ages 2 to 7. Developed by teachers and childhood experts, this site has over 650 lessons and 7,000 guided activities such as games, puzzles, and eBooks. It can be used on a computer, tablet, or smartphone. Parents will love the safe online environment without links to other websites. Each subscription is $7.95 a month, with separate profiles for up to 3 kids, so each child’s progress can be tracked. Visit ABCmouse.com for more information! Also, get ABCmouse.com in the Apple Store here, the Amazon Appstore here … or on Google Play here.

Schleich

Delight your children with Schleich figurine toys! For over 80 years, these toys have been hand-painted with detailing that shows quality craftmanship. Moms love to give the figurines and playsets because they encourage creative play and are great for little hands as young as three years old. Families can add to their Schleich collection all year round with farm and wild animals, dinosaurs, and fantasy characters. Visit Schleich-s.com for more information! Make sure you follow them on Facebook, Twitter, Pinterest, AND Instagram!

Choco Treasure

And, hunt no longer for an ideal 2-in-1 Easter treat. Choco Treasure eggs are made of premium milk chocolate with a surprise toy treasure inside! The toys are really fun and interactive and have been tested safe for ALL ages! With more than 100 treasures in total, these collectibles include figurines, slap bracelets, 3D puzzles, and more! Themes include Cutest Baby Animals, Hello Kitty, Kung Fu Panda, and Minions. They only cost $1 or $2! Visit ChocoTreasure.com to learn more. Keep up to date on all things Choco Treasure by following them on Facebook.

Summer Fun 2015

By Reyne Rice, Global Trend Hunter, Reporter/ Analyst, New York, New York Leave a Comment Jun 1

Originally posted on DailyLounge.com.

With the school year wrapping up, many parents are making plans for a summer getaway with the kids. Reyne Rice is here with the Summer Fun must-haves this season!

LG G4 Smartphone

Many parents use their cell phones to capture family memories but those photos weren’t always the sharpest shots. Now, LG has a new smartphone with a 16 megapixel digital camera that takes professional photos, even in poor lighting and is easy to use! The LG G4 is on par with a DSLR camera and its laser auto-focus captures photos in milli-seconds, so you don’t miss that perfect shot. You can admire your pics on a brilliant 5.5 inch Quad HD IPS Quantum Display. It will be available in genuine full-grain leather (in six colors!) through Verizon, AT&T, Sprint, T-Mobile, US Cellular and Best Buy.

ETY Kids Safe-Listening Earphones

Ever hear sounds blaring from your child’s headphones in the backseat? The ETY Kids safe-listening earphones from Etymotic block background noise so your child can hear every sound in near hi-definition detail WITHOUT turning up the volume! Even at the maximum volume setting on portable players, kids can listen safely for up to four hours per day. Learn more here.

ZoomKIT

No longer do you need to scramble to find crayons, coloring books, snacks or other items as you rush out the door. Invented by a mom, ZoomKIT is a portable activity table-top that you can grab and go. It works great with your car seats and strollers or as a stand-alone activity center. It is designed to hold modular, swappable activity kits. This portable system allows parents to keep moving and keeps kids engaged during travel and wait times such as doctor’s offices, road trips, airplanes and more! Learn more here.

LEGO Indominus Rex Breakout

Summer blockbuster movies inspire toys that allow kids to re-create all the thrilling action from the film. In LEGO Indominus Rex Breakout, the huge Indominus Rex from the movie Jurassic World is on the loose in the impound! You can set off in hot pursuit in the helicopter making sure to evade the dinosaur’s snapping jaws and swiping claws! You must get that dangerous dino safely back in the pen. It includes 4 minifigures with accessories: Zach, an ACU trooper, Dr. Wu and a vet. Visit LEGO.com for more information.

Hot Wheels Avengers Tower Takeover Track Set

This awesome track set is inspired by the new Avengers: Age of Ultron movie. You use the multi-speed launcher to send your Iron Man car whipping around the track at lightning-fast speeds. Get your speed and timing right and save the day by defeating Ultron and making him explode! Visit HotWheels.com to learn more!

Black Friday for Kids 2013

By Reyne Rice, Global Trend Hunter, Reporter/ Analyst, New York, New York Leave a Comment Nov 1

Originally posted on DailyLounge.com.

Written and Produced By: Amelia Floyd

Reyne Rice is showcasing the absolute must-haves this holiday season. From tablets to dinos, you’re sure to find the perfect gift for any kid. Check out our list below, get your lists ready and gear up for Black Friday!!

Kurio 7S

Here’s a tablet for everyone! The Kurio 7S is a real Android 4.2 Wi-Fi enabled family tablet with all the features kids want! (And the parental controls mom & dad love.) Create up to eight profiles and manage internet access, set daily time limits and select age-appropriate games. It even comes pre-loaded with over 60 family-friendly apps, like Angry Birds! Learn more about the Kurio 7S here.

LEGO Winter Village Market

Just in time for the holidays, LEGO is releasing their Winter Village Market! Continuing with their popular collectible Winter Village series, the Winter Village Market comes with a rotating carousel and over 1200 pieces. It also includes nine mini figures to really make this Winter Village Market come to life. Check it out here.

Skylanders – SWAP Force

The award-winning, top-selling Skylanders franchise have just released the much anticipated new title, SWAP Force. With 16 new swapable figures, players can mix & match the top and bottom halves of their figures to create more than 250 unique characters. What’s even better is that all 100+ characters from the previous two Skylanders games can now be played in the new version. PLUS, they are cross-platform compatible which allows you to play them on almost all of the gaming systems, including the PS4 and Xbox One. Learn more about SWAP Force here.

Xbox One

This needs no introduction. The HIGHLY anticipated Xbox One has been released and is better than ever! It’s an all-in-one game and entertainment system that brings your TV, movies, games, music and apps together. It has some of the best games including, Forza Motorsport 5, the family-friendly Zoo Tycoon, Ryse: Son of Rome, and more. Plug your cable box right into it and use your voice as your remote to find your favorite shows. The Skype app allows you to use the included Kinect camera to video chat with your friends & family … right there on your big screen. There is so much more to say about the Xbox One, why don’t you check it out for yourself, here.

VTech Switch & Go Dinos

Kids love dinosaurs and vehicles. Wouldn’t it be neat if there was a toy that combined the two? Yeah, we think so too. Well, we’re in luck … VTech has released the super popular Switch & Go Dinos! Allow us to introduce you to one of the Dinos now. Jagger, the T-Rex, has new voice recognition technology that recognizes and responds to 20 different voice commands. He easily transforms from a fierce T-Rex into a cool construction vehicle with movable crane. Awesome. Want more fun? This guy comes with over 90 realistic dinosaur sounds and phrases that teach some interesting dinosaur facts. Learn more here.