By Reyne Rice, Trend Expert/ Trend Hunter/Trend Reporter, CEO, ToyTrends, for the 65th annual Spielwarenmesse, from New York, New York, USA
First posted on the YourToyCom.com blog forum and community website serving the toys, games and childrens’ technology industries, on behalf of the Spielwarenmesse. Spielwarenmesse is the leading and largest International ToyFair in the world, held annually in Nuremberg, Germany in early February.
The 65th annual Spielwarenmesse opens tomorrow, with an expanded array of business tools and services that you won’t want to miss! Here is a quick review of some of the news.
Download the Spielwarenmesse ® App: Find exhibitors fast using the digital interactive floor plan. Navigate your way to.the product specific halls of the exhibition center. Download specific information about vendors in a new digital storage briefcase and avoid carrying lots of paperwork home . Find meals when you need nourishment, or when you just need a short break.
If you prefer a hard copy of the show highlights, pick up the Highlights Guide, pinpointing what to see and do, and where to find it. For example, have you found the Games Café (SpieleCafe) in Hall 10.0, where you can meet game authors and inventors, play games, and learn more about the entire game category?